Rodrigo Cortez Solano

Rodrigo operates at the leading edge of the next era of search. Visibility is no longer settled in one place: it is decided across classic SEO, answer engines (AEO), voice search, and generative engines (GEO) like ChatGPT, Claude, and AI Overviews. He works all four as one surface rather than four separate projects.

The fundamentals still carry most of the weight, and he has them: technical SEO, site and content architecture, page performance, and the structured data that tells a machine what a page actually is. That groundwork is what makes the newer work possible, because no engine can cite a page it cannot parse, and no answer engine rewards a site that a crawler struggles to read.

On top of it sits the discipline most of the industry is still learning: how AI engines crawl, select, and attribute sources, and what makes a page worth quoting rather than merely worth ranking. It is a moving target, so it gets tested rather than assumed. While most of the category is still reading about AI search, Rodrigo is already winning it for clients.